The company celebrates its first year of operations in Caracas, where he claims identified a niche to explore Cold and Service Macaracuay (Frimaca), logistics company cold and freezing food and whose operations center was inaugurated a year ago in Caracas, look toward the center and west of the country, where it plans to open offices to serve customers in the zone. In an interview with El Mundo Economics and Business, Mauro Libi, company president, he said the start of the new logistics center will be in Lara state, by the year 2018. Libi said it is difficult to provide investment figures at this time, it will depend on the approval of import licenses equipment, much of which is produced outside the country. Frimaca president said that despite the situation-country have to look ahead, identify niche markets and focus on well-defined exploit, especially in familiar markets, and not so much in new sectors of the economy. "We will always invest and when we have opportunities to continue to grow and count with the support of public and private banking, as well as the competent bodies that grant the permits we need," he said. Frimaca is a company that is part of a group of companies in the food sector that created by his father more than 30 years ago and which is also part Inproceca (Processing Industry Cereal CA), maker of Avelina brand, which began operations five years ago years in Guatire and exports to the Dominican Republic and Panama since mid-October; which will soon come to Colombia, as announced by the company. Returning to Frimaca, Libi said "always saw the possibility and necessity of exploiting the logistics of the cold chain in the country." He said Frimaca born to fill a need in that area, where he assures no similar companies to serve public and private networks. Libi celebrated the success of this first year of operations. "Although it has cost us to reach out to our customers, we are satisfied with what has been achieved and continue to grow," he said. As a sample of the results, he said that of the 10 million kilos of storage capacity that the company, Frimaca records a rotation of 60 to 70% of palletizing. During this first year, the company unveiled in the market through TV commercials, in order to reach the large distribution chains, having in its portfolio to fast food companies, which are their main customers, supermarkets, manufacturers of sausages, ice cream producers and slaughterhouses in the central region, especially in Miranda, Aragua and Carabobo states. The company operates 24 hours, receiving and dispatching it overnight charge during the day throughout the country. Libi said that, because of its location in the industrial area of urbanization Encantado, 5.5 kilometers from the Francisco Fajardo highway, the company has the advantage of being able to dispatch two customers even with a single truck in one day. The logistics company is one of its pillars and is organized so that in less than 24 hours customers have merchandise available, said Libi. He added that Frimaca continues to believe in the country and its potential. Google+ Visit: http://maurolibiempresario.blogspot.com/ http://maurolibithinkingforbusinesses.blogspot.com/ http://maurolibivenezuela2015.blogspot.com/ http://maurolibicaracas.blogspot.com/ http://maurolibivenezuela.blogspot.com/ http://maurolibicrestaniempresariodeexito.blogspot.com/ http://maurolibicrestani15.blogspot.com/ Follow us Twitter @maurolibi12 http://www.mauro-libi.com/
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Mauro Libi Crestani. In a previous installment we refer to positive psychology developed a model that describes a set of 24 personal strengths and character grouped into six virtues, which let the person get a better mental health.
This model aims to focus on what we manage better, what we are really good at. Four core strengths, lend impetus to rest. we must also rely on these strengths to achieve our goals. The secret is that we focus on the good in us and we ignore the debilities. Mauro Libi Crestani. When the individual implements their strengths increases performance and great satisfaction is obtained. To the extent that the strengths are tested, the greater the welfare obtained. Now, as we understand the moral virtues that possesses characteristics that facilitate human life and optimize good. Among the main virtues we have wisdom and knowledge, courage, love and humanity, justice, temperance or moderation and transcendence. They convert 24 paths formed by the strengths humans. The first of the virtues, wisdom and knowledge, is linked to the noble ends directed toward others. Associated with this virtue we find the following strengths: creativity, curiosity, open-mindedness, willingness to learn and perspective. We say that this virtue is linked to others because those who are holders of the aforementioned interest strengths therefore feel everything around them and their own inner world. Meanwhile, courage virtue brings together the strengths that could involve opposing the achievement of some goals, even though this might mean losing the social position or even life itself. Associated strengths are: courage, perseverance, honesty and vital energy. The brave does not allow oneself to be intimidated by threats or difficulties with change or even pain. They defend their positions at the expense of whatever. Having courage does not mean having no fear, but estimate that having something more important than it is worth. Perseverance involves diligence and dedication to work. Honesty is before all as it is and without shame. The vital energy is enthusiasm for life, passion. The third virtue is humanity referred to actions aimed to benefit others. Associated with this virtue are the strengths: the ability to love and be loved, kindness and generosity and social intelligence. A willingness to always help others know it as kindness and generosity and enjoyment of doing so. People who can love and be loved are able to have meaningful relationships with others. Social intelligence involves understanding others based on an easy adaptation to the environment. The fourth virtue is justice, which encompasses the strengths that highlight civic behavior, citizenship, fairness and leadership. The righteous are loyal and dedicated people, who respect authority but are willing to question it. They are attentive to the needs of others. Citizenship and civic behavior give the individual the ability to work harmoniously with others. Fairness, equity and justice characterize people who do not let their personal feelings interfere with their decisions or assessments regarding others. The leader is gives oneself to the organization and command activities, interested in teamwork. It's responsible. The virtue of temperance brings together the strengths: humility and modesty, prudence and discretion, self-control and forgiveness. Humility allows one to accurately assess the achievements and personal skills. Prudence and discretion involves cautious, to think before speaking. This fort provides protection. Self-control can postpone desires and needs is mastery of impulses. Forgiveness is a prosocial behavior in an offense. Finally we have the virtue of transcendence that implies connection beyond our direct contact. The significance linked to the world. Its strengths are: appreciation of beauty and excellence, gratitude, hope and optimism, sense of humor and fun, as well as spirituality, religion and faith. The appreciation of beauty and excellence refers to people who believe as important and admire the scent of flowers. They feel love for beauty and excellence in all areas. This strength elevates man spiritually. Gratitude implies awareness for all the good you have and happens. It is appreciation for life. Hope and optimism is favorable disposition towards what is to come forward. It involves assessing beliefs to himself and thorough preparation for what is coming. Humor allows the enjoyment and connection with contagious joy else. Spirituality, religiosity and faith entails believing in a higher dimension that transcends the human. Human beings have 24 strengths. The difference between people is in the order granted to them in their life. Mauro Libi Crestani Mauro Libi Crestani. Sometimes a business offer may present itself and we must make a decision as it requires an investment on our part. It is common among entrepreneurs, entrepreneurs and ordinary people. How do you approach your decision process? First you must carefully analyze the proposal. Do not discard right away, but neither be eager like crazy to say "yes". Approach carefully and make every possible inquiry, but without showing a disproportionate interest. Do it quietly, you do not want to give the appearance of being anxious, question but try not to be noticed. Ask about the potential and profitability. For example, to see if it is profitable compare utility rates thus earning interest money in the bank. Profit margins vary according to the nature of the business. Seek advice on the matter. One issue that has to be clear is whether your aspirations live up to the potential profits generated by the business. Something that often happens with entrepreneurs investment is to get their wages and profits serve to improve their living conditions. Then see if revenues will allow you to obtain such income. If you're having partners have to make clear wage policy and the distribution of profits. Investigate all sources of information as possible all activity data. Is it a sustainable business? Something vital is whether the proponent of the business has credibility, is it reliable, is it honorable.(Mauro Libi) If a franchise, there is enough information about the market and the specialized agencies. Look for it. Now see everything about the product or service. Do not get tired of asking. What is the niche market. They must provide accurate information, not generalities. What is the sales potential of the product or service? Which it is the profit margin? Inquire on the daily, weekly, monthly and yearly sales reports by type of product or service. Do not accept vague projections. You have to know the profit margins of each sale of each product, cash flows, month of the year, and total of the last four years. Now measure profitability. There are tools to do so. Seek advice and advice about it. All this information will allow you to make a decision.(Mauro Libi) By Mauro Libi Crestani. As we refer the model Resources-Experience Demands-RED, it aims at the evaluation of psychosocial risks and the positive psychological resources, becoming a tool of great value for professionals in occupational health and risk prevention to establish guidelines of behavior in different work conditions that may arise. But as this instrument allows to evaluate the negative, also it facilitates the analysis of the positive at work. Thus, engagement and flow can be measured, ie have specific elements to determine the efficacy and positive motivational states. In the case of the specific self-efficacy, studies have established that the most self-efficacious people make use of strategies that enable them to cope with stress more proactive and focused on the problem. This attitude obviously makes them more productive. Also the results of the analyzes have established that self-efficacy is positively related to performance, collaborative practices and organizational commitment. As for the positive motivational states, we need the engagement related to the proactive work behavior, work performance and quality of service. Shared value is about creating new economic and social value for business and society. Michael Porter, professor at the Harvard Business School, and Mark Kramer, managing director at FSG, introduced the concept of “creating shared value” in 2006. The authors (and co-founders of FSG) more recently expanded on this idea in a January 2011 Harvard Business Review article entitled “Creating Shared Value.” Creating shared value means closely examining economic and social linkages in order to create new economic and social benefit (rather than redistributing existing value). It starts from a different worldview than corporate philanthropy; rather than considering how a portion of their profits can be used to address social issues, shared value business leaders ask how they can use business strategies to find solutions to social problems that, if successful, will simultaneously advance their economic interests. Porter and Kramer suggest that companies can create shared value in three primary ways: Reconceiving products and markets: Better serving existing markets, accessing new ones, or developing innovative products and services that meet social needs Redefining productivity in the value chain: Improving the quality, quantity, cost, and reliability of inputs, production processes, and distribution systems, while simultaneously acting as a steward for natural resources. Enabling local cluster development: Working in concert with others to create a stronger competitive context, including reliable local suppliers, functioning infrastructure, access to talent, and an effective legal system. Creating shared value requires companies to intentionally and directly link business success to social impact. A high degree of intentionality strengthens management focus on both business and social goals, ensuring that social implications are not an afterthought. By tying company success to specific social results, leaders are more likely to invest in shared value strategies at scale in a sustained manner. Focus on results profoundly affects the way a company addresses social problems with its core business. Creating large-scale social impact through improved competitive positioning: Hindustan Unilever (HUL) demonstrates the ways that companies that explicitly seek to solve social problems using their core businesses can create impact beyond what is possible through philanthropy alone. HUL recognized that by reconceiving the market for its hygiene products, it could reduce the national incidence of diarrhea, which kills more than 500,000 Indian children every year. In 2002, the company partnered with local government leaders to launch the Lifebuoy Swasthya Chetna program, a widespread campaign to promote improved hygiene and reduce diarrhea-related deaths in rural India. Read the article: https://www.hks.harvard.edu/m-rcbg/fellows/N_Lovegrove_Study_Group/Session_1/Michael_Porter_Creating_Shared_Value.pdf
By Mauro Libi. Bloomsbury Business Library - Business & Management Dictionary;2007, p 4051. A definition for the term "intuitive management," is presented. It refers to the management style that relies on gut feeling or a sixth sense, rather than on analytical or objective reasoning.
Business initiatives are concepts or ideas that can bring a company into being a billion dollar top of the line competitor in its industry if successful. This same business initiative can cost a company much needed money funds and resources and result in failure. It may turn into a white elephant. An idea or possession entailing great expense out of proportion to its usefulness or value to the owner. So how does a thought manager come up with s business initiative that has a good chance of success in very competitive markets. One concept is to create your own market. By creating a market you are staring something in which you virtually have no competition. The thought manager looks for areas where society has a need. An area where people are suffering an ill. By addressing this societal concern and by helping a large group of people a company can gain and show great profit. This line of thinking is called share value initiative. It is a different line of thinking than most companies have used in the past. In the past business was independent of society and the communities in which it resides. It created its product at great cost to the environment and to its residence. A new factory going into a community may have caused the closure of many of its older small established mom and pop shops. It may have polluted the air and water. There was no thought given to working within the community and society as a whole to the mutual benefit of all. Defining markets in terms of unmet needs or social ills and developing profitable products or services that remedy these conditions. One such example would be a company called Becton Dickinson. They developed a new type of safety syringe to reduce healthcare worker needle-stick injuries. This product innovation grew to $2 billion, approximately a quarter of the company’s revenue. BD forged partnerships with health groups to help raise awareness of the dangers of health care workers and needle sticks. Besides raising awareness, they helped change national policies and laws regarding health care safety. They provided training and grants to hospitals in the training of proper use of and in the disposal of needles to prevent accident snd the spread of disease. By investing money into correcting s huge concern of society Becton Dickinson was able to create a market for itself that turned to be its major profit center. A quiet corporate revolution is underway: Companies are beginning to compete to change the world for the better. The drive for profit, often criticized for coming at society’s expense, is driving and enabling solutions to many of the world’s most challenging problems. The Shared Value Initiative strives to show leading companies how to create new business value by addressing social problems that intersect with their business. The Initiative looks to build a community connected with leading companies, civil society, and government organizations to accelerate knowledge sharing and facilitate ongoing conversations about the power and impact of shared value strategies. For decades many companies ignored the social and environmental consequences of their activities. They saw their main responsibility as delivering returns to shareholders and viewed their obligations to society narrowly, as “giving back” through philanthropy. After repeated corporate scandals, public pressure forced companies to accept a heightened level of “corporate social responsibility” as a cost of doing business and a way to improve their reputations. A growing number of investors also began to take note of companies’ environmental, social, and governance indicators, raising the bar on corporate conduct. But still, the main focus was on avoiding harm. The Shared value is only beginning to be measured comprehensively. Some companies remain reluctant to disclose the business impact of their social activities because they seek to appear altruistic and fear that the mere mention of profit will undermine that. Others on the list compete in controversial industries or have engaged in harmful practices in some areas even as they create social benefits in others. Shared value is not a one-dimensional filter that labels companies as either good or bad. With the idea of changing the world is just a good business, 400 leaders from companies, nonprofits and governments will celebrate a summit on May 10-11, 2016. All those leaders will talk about how to make the big change the world need. Here the information about the Summit. There’s a growing movement of innovative leaders coming together across sectors and industries to tackle the monumental problems we face today as a society, and they’re using the power of profit to make a big impact. They’re transforming systems and changing the world—one business strategy at a time. This is shared value. At the 2016 Shared Value Leadership Summit, join more than 400 leaders from companies, nonprofits, and governments to start innovating the real business solutions that our world urgently needs. Be inspired by senior-level speakers driving shared value approaches, test models with other practitioners, and network with new partners to truly make change happen. To know more detail about the Summit visit the fallowing link:http://sharedvalue.org/groups/shared-value-leadership-summit-2016 By Mauro Libi Crestani. There's an old saying, usually attributed to Confucius, that goes something like "Give a man a fish, and you'll feed him for a day. Teach a man to fish, and you've fed him for a lifetime." Lets take this a step further. You have a business in a particular town. Philanthropy among business leaders has been very impressive. People like Ted Turner have given away over half their fortune to good causes. Ted Turner is not alone. Ten billionaires have signed on to the Giving Pledge -- an effort started in 2010 by William Buffett and Bill and Melinda Gates -- to encourage billionaires to commit to giving away most of their money either during their lifetimes or in their wills. This money goes to great causes and does a lot of good. However as Confucius noted it is not enough. Not unless someone intends to support the poor forever. So what is a better solution to the roots of poverty. Mauro Libi. It is also a double edge sword. That company in the poor community may give away large amounts of money to charity but who would it sell its products to? If the community in which it is based does not have a large enough population that has the earning potential to be consumers then the company will not flourish. Further, Let’s say the company sells its products to a different community, who will be its labor force. If the community in which it is based does not have a potential labor force of people of educated people to do the tasks required of them. Mauro Libi. A better strategy and solution was, first articulated by Michael E. Porter of Harvard Business School and the management consultant Mark R. Kramer, it is based on the belief that companies can increase profits and enhance their businesses even as they address pressing social problems. An example of how this might work is by a share value initiative started by a company called Southwire. In Carrollton, Georgia there was a huge shortage of high school graduates , not enough for any company to be able to utilize. Southwire, a family-owned maker of wires and cables in Carrollton, Ga., tackled a shortage of high school graduates for hire by staffing a new factory entirely with students at risk of dropping out, and requiring them to stay in school to keep their jobs. Mauro Libi. The Southwire initiative, which started in 2007, worked so well that Harvard Business School wrote it up. The students stayed in school, drawn by jobs that paid more than the minimum wage. The county’s high school graduation rate jumped 10 percentage points. And Southwire made money. Within five years, the factory was adding $1.7 million to earnings. Mauro Libi. These students from Carrollton, GA no longer needed anyone’s charity. They had the education and the skills to be a productive wage earner. The Southwire company is just one more example how a company can use share value to help the community in which it resides and profit as a result. Mauro Libi. |
AutorMauro Libi Crestani is a Venezuelan businessman CEO of Grupo Libi; a group of various food companies in the country. Archives
Agosto 2016
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